News flash: Health insurance mandate won't inflict nearly enough pain

This Newsweek article by Wendell Potter is a great short piece on why the insurance companies love the health "care" "reform" law and will not allow the mandate to be repealed. My favorite bit:

The one thing the industry didn’t like about the mandate provision was that the penalties for not buying their overpriced products won’t inflict nearly enough financial pain.

[Sorry if this has already been blogged; I have an inkling it was, but can't find it anywhere here.]